There are a couple ways to look at failure.
Fear of failing being the reason we don’t act.
What we glorify as the striving entrepreneur.
It is two extremes. Fear and ambition.
There are two constructive ways to look at this:
Trying something, it not working, then moving on.
Trying something, it not working, then giving up.
In both situations, something did not work. One is learning and one is fear of not trying a second time.
In sales we learn to fail and move on. It happens every time someone says no. In most cases, the more times we fail the more times we are bound to succeed. It is a numbers game.
Giving up is one way to ensure failure. Giving up ensures a lost sale. Every other time it is trying something and it not working.
How often do you fail?
Good luck and good selling!